Cookie policy

1. About this policy

1.1 At Microbial Biological Fertilizers International LLC, we may use cookies and similar tracking technologies to enhance website functionality, improve user experience and gather aggregated insights into our website.

1.2 The purpose of this cookie policy is to provide you with a clear and comprehensive understanding of what cookies are, how we use them and how you can manage your cookie preferences.

1.3 This cookie policy must be read with our prevailing privacy policy, available at www.mbfi.bio/privacy-policy

2. What are cookies?

2.1 Cookies are small text files that are created when your web browser loads a website. The website sends information to your browser, which then creates a text file (the cookie) stored on your device. Each time you return to the same website, your browser retrieves and sends this file back to the website’s server, allowing the website to recognise your device and remember your preferences.

2.2 The information collected through cookies may include:

2.2.1 device and browser information (e.g., type, operating system, language preferences);
2.2.2 general location data (e.g., country, region, based on anonymised IP addresses);
2.2.3 website interaction data (e.g., pages visited, time spent on each page, referring URLs); and
2.2.4 usage statistics for performance and security purposes.

3. Why do we use cookies?

3.1 We us cookies to optimise your browsing experience by performing functions such as:

3.1.1 retaining your preferences and settings;
3.1.2 analysing usage and performance data;
3.1.3 facilitating smoother navigation and interaction with the website; and
3.1.4 supporting our marketing and promotional endeavours.

3.2 Where practicable, we implement measures to prevent or minimise the processing of personal data via cookies. This includes limiting the use of cookies to those that do not collect identifiable information, applying data minimisation principles, and configuring services to use anonymised or pseudonymised data wherever possible.

3.3 Despite these efforts, certain cookies, particularly those provided by third-party services, may result in the collection of data that is capable of identifying or relating to an individual. Where such data is collected, it is processed in accordance with our prevailing privacy policy.

4. Types of cookies we use

4.1 Essential cookies

4.1.1 These cookies are essential for the basic functionality of our website. They enable core features such as page navigation and the proper display of content.

4.2 Performance cookies

4.2.2 These cookies enhance the performance of our website by tracking usage patterns. They improve loading speeds and track whether users encounter error messages.

4.3 Functional cookies

4.3.3 These cookies allow the website to remember your preferences, such as language settings or display customisations, in order to provide a more consistent and personalised experience. They may operate during a single session or persist across multiple sessions.

4.4 Marketing cookies

4.4.4 These cookies are used to deliver content that is more relevant to your interests. They may support the display of product updates, educational material, or promotional content related to biological crop technologies, based on how you interact with our website.

5. Managing cookie preferences

5.1 You can manage cookies through the cookie preferences banner when you visit our website. Please note that disabling certain cookies may affect the functionality of our website.
5.2 You may also configure your browser settings to refuse some or all cookies, or to delete existing cookies manually by following the instructions provided in your browser’s settings or support resources. Please note that the management of cookies through browser settings is outside of our control, and we cannot guarantee the effectiveness of these mechanisms.

5.3 Analytics tracking

5.3.1 Google Analytics

5.3.1.1 We may collect and analyse aggregated, non-personally identifiable data related to the access and use of our website for analytical purposes. In so doing, we make use of Google Analytics, a web analytics service provided by Google LLC (herein “Google”), which is configured to not collect any information that could be used to identify a user.

5.3.1.2 We do not use Google Analytics for tracking or profiling individual users. Google may process the collected data in accordance with its own policy, available at https://policies.google.com/privacy.

5.3.2 LinkedIn Insight Tag

5.3.2.1 We may use LinkedIn Insight Tag, a tracking technology provided by LinkedIn Corporation (herein “LinkedIn”), to gather data on visits to our website for the purpose of measuring the effectiveness of our LinkedIn campaigns and understanding aggregated visitor insights.

5.3.2.2 LinkedIn may process the collected data in accordance with its own privacy policy, available at https://www.linkedin.com/legal/privacy-policy.

6. Updates to this policy

We may update this cookie policy from time to time by publishing a revised version on our website, which shall take effect on the date of publication.

You are encouraged to review this policy periodically to remain informed about our use of cookies and related technologies.

7 .Contact details

Any questions about this cookie policy can be addressed to [email protected].